Italy Tour
Since 2004 Laverna Romana annually organizes the presentation of the Region of Karlovy Vary in Italy called Italy Tour which is normally visited by tourism and spa services providers.
The main objective of the Italy Tour is to present the potential of Czech spa industry in order to promote the spa tourism, wellness and local products that would clearly aimed at new tourist market. Municipality of Karlovy Vary, the Council of the Karlovy Vary Region, Information Centre of the City of Karlovy Vary, the medieval town Loket as well as the hotels such as GH Pupp, Imperial, Richmond are taking part at the prezentation every year.